Every dream begins with a wish
The future belongs to those who believe in the beauty of their dreams
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FreshPict loves community. Our community is extra important to us and we enjoy giving back wherever possible. This connects back to our strong family values as a team, and partnering with people we care about.
By supporting a number of foundations, groups and associations, we all help our community to grow.
The future belongs to those who believe in the beauty of their dreams
So often we say, “I just want a logo” or “I just want a website”. There is much to consider before we get to the result we want or didn’t even know we wanted.
Part of the creative process is ensuring we see the whole task at hand, this is achieved by writing a great brief. Each project has its own nuances within the; budget, overview, target audience, call to action, messages and schedule. The more information we gather, the more we begin to see the world in which our project lives.
Explore every corner of your market and find the people that can benefit from your idea. This is your opportunity to create something authentic through focused intention. When we find the true reason we create; it allows us to design visuals that align with our goals and in turn deliver a successful collaboration.
We put together a creative brief template so you can start your next project with intention.
You will find little Miss Meg either stalking the cursor on the computer screen, assisting in typing out emails or curled up in the sunniest of sunny spots she could find. With those adorable, innocent/not so innocent eyes, how could you not be inspired to create a vector illustration of her sweetness?
Illustration by Chantelle
When you choose joy, you feel good
When you feel good, you do good
When you do good, it reminds others of what joy feels like
Working in a creative industry can be a fulfilling experience, as you’re able to bring forth something within you to the outside world to share with others. All those ideas in your head can turn into something beautiful, because you have the drive to create. But sometimes when you need that creative spark, it just isn’t there.
What then? How do you bring back the creative spark? Here are some of our methods:
Absence makes the heart grow fonder, and that applies even to parts of ourselves. Being away from your creative space rather than forcing yourself to try and churn something out might have you missing your tools or your office and itching to dive back into things.
This is not always an option (deadlines—argh!) but if you can, we recommend spending some time away from your own creativity. It will come back. Sometimes you just need to stop looking for it.
2. Try something new
Try something new that’s outside of your creative field. If you’re a sewist who’s always found embroidery interesting but have never tried it, now’s the time. Go out and buy a hoop and some threads, and ride that wave of excitement.
When you’re starting out in something new, you’ll find you can actively watch yourself grow and achieve challenging but attainable goals that you’ve set for yourself. Doing this will give you a creative high that you might just be able to use in your regular field to motivate yourself.
3. Do some research
Research has a bad rap. Don’t think about research as something you’re forced to do just to make sure you’re bored out of your mind. Think about research as an opportunity to discover exciting new ideas or techniques. Learning more about the world can be an endless source of inspiration as you explore what’s possible. And then when you start to ponder your next project, you’ll have a larger knowledge base to pull ideas from.
4. Consume
It may seem obvious for a painter to visit an art gallery when they’re feeling the need for inspiration, but we suggest consuming media both within and out of your usual field. Watch a movie, read a book, or find a new musical artist to listen to. You can note what other creatives like you are doing and what works for them, but you can study completely different creatives and what you like about their processes and how they might translate to your work.
5. Reflect
Pull out some of your old projects or look over your portfolio. Most likely, you’ve improved since you first started your creative journey, and can point out things in your past work that you would do differently now. Understanding how much you’ve grown over time can sometimes give a renewed sense of motivation as it inspires hope for future progress.
6. Brain dump
Brain dumping encourages you to get down every thought and idea in your head on a particular topic without any critique. Writer’s block often comes from high expectations, but with brain dumping there isn’t any.
Get a notebook and literally write every thought that comes to you. You might have more doodles than words, and that’s ok. It might not make any sense. It probably won’t. That’s ok. There doesn’t need to be any order or neatness.
This can help you prioritise or work through things that have been weighing on your mind, or give you some little nuggets of an idea that you can expand into a fully-fledged concept for the project you want to work on.
7. Keep going
This list contains our suggestions for lighting a creative spark, but it’s even more important to keep that energy going in the long run. Are you the kind of person who never finishes what they start? If you are, it’s time to start building more healthy habits.
After the initial burst of energy or inspiration, you can try to keep the energy going by repeating some of these methods that work for you until you’re satisfied with your work. Instead of losing focus by starting a new project without finishing your previous one, just keep a notepad for you to jot down new ideas as they come to you.
We hope this list helped you get out of the rut you’re in and find that sometimes-elusive “creative spark”. Everybody gets caught in moments like these and we just want to help out our fellow creatives because we understand the frustration. If all else fails, another cup of coffee probably won’t hurt. We’re cheering for you!