So often we say, “I just want a logo” or “I just want a website”. There is much to consider before we get to the result we want or didn’t even know we wanted.

Part of the creative process is ensuring we see the whole task at hand, this is achieved by writing a great brief. Each project has its own nuances within the; budget, overview, target audience, call to action, messages and schedule. The more information we gather, the more we begin to see the world in which our project lives.

Explore every corner of your market and find the people that can benefit from your idea. This is your opportunity to create something authentic through focused intention. When we find the true reason we create; it allows us to design visuals that align with our goals and in turn deliver a successful collaboration.

We put together a creative brief template so you can start your next project with intention.

CREATIVE BRIEF