MURRUMBEENA VILLAGE
Murrumbeena Traders Association wanted launch strategy to promote Murrumbeena Village and support businesses during the removal of the Murrumbeena level crossing. The website created by FreshPict as a part of this is used to promote the Village as a destination for locals to discover more in their suburb and in doing so, support local businesses.
FreshPict have designed, created and managed the overall strategy and image of Murrumbeena Village. We have built up a digital presence with the website and social media management, maintaining active engagement with the community.
Over the year 2020, FreshPict put in place a new marketing strategy for Murrumbeena Village, and saw their Instagram following increase over 200% from under 300 followers to over 800 followers.
The social media accounts that we run for Murrumbeena Village regularly respond to queries from locals about events and promotions. This consolidates the social media accounts for Murrumbeena Village as an approachable authority on local matters.
